Monday, July 5, 2010

Mad For Plaid?

Are you mad for plaid? If your like me and worship at the alter of Burberry then you'll be thrilled to hear that Burberry is now doing make up.
Starting this month, Burberry is introducing a 96 piece make up line based on their timeless trench coats.

"Burberry Beauty is completely integrated with everything else we do with the brand and with the company," saidChristopher Bailey, Burberry's chief creative officer. 

"It started because I felt that, at shows and the shoots, the whole Burberry attitude is epitomized through the shoes, the bags, the clothes, the accessories, but then the face was the one thing I really struggled with. When we were doing makeup, I felt like we weren't able to get the right attitude. It was either caked-on makeup or then just the wrong colors, the wrong tones, the wrong spirit for makeup. I wanted it to be this kind of effortless elegance."

The line echos the signature trench, with beige cartons and the Burberry check pattern etched into the cosmetic packaging. The line will include everything from lip liner to foundation to makeup brushes and will sell for about $24 to $60. 

You will be able to purchase from Nordstroms and Burberry website starting this month.

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