Miu Miu is launching its first e-commerce store simultaneously for the US, Japan and 17 European countries on April 6, with the brand's full collections for viewing and purchase. The site will also include, according to WWD, “a fashion show selection offering exclusive key looks from Miu Miu’s Paris runway show, a zoom function to simulate a live shopping experience, and a newsletter for special online only products, events and brand initiatives.” Meanwhile, in Miu Miu stores worldwide, the brand just launched colorful miniature clip-on charms of its iconic bags — as above & below — which retail for $380.
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